Cake (Desserts) by Helen McGhie
Artist's Comments
Cake, from Desserts
2011
Desserts is a series that explores both women’s relationship with food and societies expectations for her ideal appearance. Whilst the lustrous photographic surface and subtly lit food in each image deliberately seek to allure the audience (mirroring media portrayals of femininity), the ‘beauty signifiers’ (hair, false nails etc.) recognised amongst the usually appealing puddings horrifically contaminate the desserts in quickly eliminating any appeal.
The unpleasant images seek to illustrate the uncomfortable interior reality of a more honest female identity than media imagery typically represents, whilst exposing the manufactured signifiers of her exterior construction.
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